Square Holes helps to make the world better through consumer centred innovation. We ignite imagination, and work with entrepreneurially minded corporate and government clients - the leaders and doers, not procrastinators.
From enhancing the consumer shopping experience, new business models, embracing tech, disruptive products, behaviour change strategies and finding simplicity in the forest of uncertainty, global connectivity and opportunity.
Our philosophy is that no brand or issue is an island, they sit within a broader context. We support clients to move beyond the brand, beyond the category status quo, learn from innovators and to make the consumers' world better.
We spot emerging trends and have sailed across Australia and beyond, speaking with 1M+ people in lounge rooms, board rooms, pubs, shops, online.
Adelaide, to Brisbane, Canberra, Darwin, Hobart, Melbourne, Sydney, to KI, KL, the UK, to the US and back home again.
Market research, consumer insights and killer ideas to ignite strategic growth.But, where did it all start? >
Russell Stone, GM Sales & Marketing, Wendy's Supa Sundaes
Darren Chandler, General Manager Operations & Commercial, Adelaide Oval SMA
Aaron Morrison, General Manager Adelaide Casino, SKYCITY Entertainment Group
John D Phillips OAM, Executive Director, KESAB environmental solutions
Peter Siebels, KPMG National Managing Partner Private Enterprise
Benjamin Grindlay, Director, Marketing and Communications, The University of Adelaide
Alan Morrison, Chief Executive Officer, SPORTSMED·SA
Ross Stargatt, A/Executive Director, Customer Experience and Innovation, Public Transport Services, Department of Planning, Transport and Infrastructure
Maureen Mckinnie, Manager Fundraising and Marketing, Community Engagement Unit, Uniting Communities
Regulatory Policy Section, Department of Treasury and Finance